Work

Growth stories, measured in revenue.

A selection of representative engagements. Names are withheld under confidentiality agreements; detailed references are available on request.

case-1.jpg

DTC Skincare · United States

Scaling a skincare brand profitably after iOS privacy changes

Challenge: Rising acquisition costs and broken attribution after platform privacy updates.
Approach: Rebuilt tracking with server-side Conversions API, launched a creative testing system and shifted budget to proven audiences.

Results

+212%

Revenue in 9 months

3.4x

Blended ROAS

-38%

Customer acquisition cost

Performance MediaCreative StudioData & Analytics

case-2.jpg

B2B SaaS · North America & Europe

Building a predictable pipeline for a workflow software company

Challenge: Pipeline depended on founder referrals and paid search leads were low quality.
Approach: Account-based LinkedIn programs, intent-driven search, content hubs and CRM lead scoring integrated with sales.

Results

+148%

Sales-qualified leads

-41%

Cost per opportunity

$4.2M

Influenced pipeline

Performance MediaSEO & ContentCRM & Lifecycle

case-3.jpg

Education · Latin America

Growing enrollments for an online education group across 6 countries

Challenge: Fragmented campaigns per country and no shared view of student acquisition cost.
Approach: Unified media structure in Spanish and Portuguese, localized creative and a single analytics layer.

Results

+87%

Enrollments year over year

-29%

Cost per enrollment

Markets unified

Performance MediaCreative StudioData & Analytics

case-4.jpg

Healthcare · United States

Compliant patient acquisition for a multi-location clinic network

Challenge: Strict healthcare advertising rules and no visibility into bookings from ads.
Approach: HIPAA-conscious tracking design, policy-reviewed ad copy, local SEO for every location and booking-flow CRO.

Results

+64%

Booked appointments

+120%

Organic local visibility

Policy violations

SEO & ContentCRO & WebPerformance Media

case-5.jpg

Consumer Electronics · United States & Mexico

Winning the marketplace shelf on Amazon and Mercado Libre

Challenge: Strong product, weak listings and retail media spend without clear returns.
Approach: Catalog rebuild, brand stores, structured retail media campaigns and inventory-aware bidding.

Results

+173%

Marketplace sales

22%

Advertising cost of sales

Category rank on key SKUs

Marketplaces & Retail MediaCreative Studio

case-6.jpg

Hospitality · Europe

Shifting a boutique hotel group from OTAs to direct bookings

Challenge: Over-reliance on online travel agencies and high commission costs.
Approach: Metasearch campaigns, a faster booking website, lifecycle email for past guests and consent-first tracking.

Results

+58%

Direct bookings

-19%

Commission costs

31%

Repeat guest rate

CRO & WebCRM & LifecyclePerformance Media

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